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About

 

The Automotive Experts Media Group (AEMG) creates “brand ambassadorships” with automotive consumers on behalf of our partners through a compelling suite of deliverables that can be leveraged across AEMG platforms…and beyond.   Given the AEMG hosts/experts are also shop owners, they carry a high level of credibility with the trade, ultimately helping companies also target professionals.  Five teams of AEMG experts/hosts bring credibility, believeability and consumer/shop connection:

 

  • Bobby Likis (Bobby Likis Car Clinic)
  • Sam Memmolo, Sam Mahdavi (Sam’s Garage)
  • Roger Kwapich, Dan Pietras and Steve Stewart (The C.A.R. Show)
  • Ron Ananian (Car Doctor)
  • Russ Evans, Shannon Nordstrom and Chris Carter (Under the Hood)

 

AEMG partnerships:

 

  • Build brand loyalty with AEMG’s highly targeted group of “the influencer crowd” of automotive consumers (DIYers & DIFMers) & enthusiasts.
  • Target automotive service professionals and shop owners.
  • Deliver spontaneous, organic editorial support for partners’ products and services.
  • Provide partners with a large collection of original content clips, original content, interviews/media tours and videos) that can be leveraged in multiple ways, including on line, social media, on-hold messages, internal sales meetings, industry trade shows.
  • Offer off-the-shelf elements like billboards and pre-recorded spots (talent and production expense included as part of package).
  • Develop unique features (“Consumer Spotlight,” “Technician Review,” “Driving Tips”) or authorship of articles that frame partners’ products and services within educational vignettes…and can also powerfully promote partners’ vendors by mention in the feature (e.g., drive to selected retailer).
  • Support digital branding through Social Media, including AEMG’s associated Facebook, Twitter and YouTube.

 

 


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